The Director
Write it like a shot
Name the subject, the light and what the camera does. The app suggests whole shots when the blank field is the problem.
5s or 10s480p or 768p16:9 · 9:16 · 1:1
Text to video, one shot at a time
You have never had a camera crew.
Describe a shot and it gets filmed. Say what happens next and the film gets longer — every new shot picking up from the last frame of the one before.
iPhone · Subscription with a credit allowance · Every frame is generated, none of it filmed
Shot 03Rendering · 5s at 768p
2m 40sof film, so far
One sentence to startA place, a light, something moving. That is the whole input.
Then keep goingEach shot continues from the last frame of the one before.
Export the cutThe whole reel, stitched into one file, whenever you want it.
What's inside
A studio that fits in one screen.
No timeline, no layers, no render queue to manage. A field, three dials and a shutter.
An endless reel
Every extension is seeded with the last frame of the previous shot, so the film continues rather than restarting.
One file at the end
The shots stay separate while you work and are stitched into a single video only when you export or share.
How it works
Three steps, then just keep going.
There is nothing to set up and nothing to learn. The first film takes about as long as writing a text message.
Write one sentence
A lighthouse keeper opening a door. A courier in neon rain. Whatever it is, describe the shot rather than the subject.
Watch it come back
The shot renders while you wait, then plays on a loop. Five or ten seconds, at the resolution you picked.
Say what happens next
Push in closer. Pull back. Something enters from the left. Each line adds a shot, and the film gets longer.
Progress
The second shot is the whole point.
Anyone can make five seconds of video. Making the next five belong to the same film is the part that takes a tool rather than a prompt box.
A strip of shotsEvery take in order, with the line that produced it.
Refunded when it failsA render that never arrives puts its credits straight back.
No account, everNo email, no password, no photo library access. Erase everything from Settings.
One app
What is actually in it.
Text to video
A written shot becomes five or ten seconds of footage at 480p or 768p, in widescreen, vertical or square. The render is queued, not blocking — you can put the phone down.
Extension, not regeneration
The next shot is generated from the last frame of the previous one, which is what makes a sequence feel continuous instead of like a folder of unrelated clips.
Credits, counted in seconds
One credit is one second at 768p, or two at 480p. A subscription includes an allowance each period; subscribers who run out can buy more.
Export and share
The reel is stitched into a single MP4 on the device when you ask for it, and goes straight to the share sheet.
FAQ
Questions about The Director
What does The Director do?
It turns a written sentence into a short video clip, and then lets you extend that clip a shot at a time into a longer film.
How long can a film get?
There is no fixed limit — a reel grows a shot at a time for as long as you have credits. What limits it in practice is drift, which the continuity guide covers.
Do you use my camera or my photos?
No. The app never asks for camera or photo library access. The only image it uploads is the last frame of a clip you already made, so the next shot can continue from it.
Is the footage real?
No. Every frame is generated by a model. Nothing was filmed, and no clip is a record of a real place, person or event.
Is it on Android?
Not yet. The Director is an iPhone app.
Who owns what I make?
You do, and you can use your clips commercially. We claim no ownership of them and do not train models on your prompts or your footage.
Start today
Sit in the chair.
One sentence is all it takes to find out what the crew does with it.